








高中英語(yǔ)人教版 (新課標(biāo))選修9&10Unit 5 Inside advertising課文內(nèi)容課件ppt
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這是一份高中英語(yǔ)人教版 (新課標(biāo))選修9&10Unit 5 Inside advertising課文內(nèi)容課件ppt,共31頁(yè)。PPT課件主要包含了excellent,point,Talking,spokesman,informed,tobacco,mature,targeted,rely,conscience等內(nèi)容,歡迎下載使用。
1 Befre listening, discuss these questins in grups giving reasns fr yur pinins.
1 Wuld it be a gd idea t ban advertising?2 Hw can yu tell if advertisers are being truthful r nt?
3 If cmpanies stpped spending mney n advertising, wuld the gds be cheaper?4 Des advertising really prmte prducts and services?
2 Mr Hall, a teacher f a senir English class invited the president f an advertising agency t give a talk t his class. When the talk was ver, the students asked the president sme questins. Listen t the tape an number the questins abve in the rder tha t yu hear them.
4 3 1 2
3 Read the questins n page 83 and then listen t the tape again. Tick the answers that best summarize the president’s reply.
1 C 2 B 3 A
4 Listen t the tape again and fcus n the president’s replies. Befre she answers the questins she makes a cmment abut each questin. Cmplete her cmment and discuss why she begins her answer with these cmments.
1 That’s an _________ questin.2 Gd _______, Ben.3 Yes, I ______________________, but in fact, we’d be a lt wrse ff withut advertising.4 That’s _____________ questin.
Understand yur feelings
1 Lk at the advertisements belw and discuss the fllwing questins in yur grup.
Example:In AD1, the advetiser claims that there isa reductin f at least 50 per cent n all carpets and as much as 90 nper cent n sme.
1 What claim des each advertisements make t persuade the cnsumer t buy the prduct?
In Ad 1, the advertiser claims that there is a reductin f at least 50% n all carpets and as much as 90 % n sme.
In Ad 2,the advertiser claims that the TVs they sell cst nly 25% f ther TVs f the same quality.
In Ad 3, the advertiser claims that this mp will clean the flrs in half the time, implying that it will clean the flrs in half the time f the ther mps, thugh thhis is nt stated.
In Ad 4, the advertiser claims that a persn can learn t play the pian in nly 10 lessns and that if yu aren’t satisfied with the curse, they will refund the cst f the lessns.
In Ad 5, the advertiser claims that if a persn uses the advertised pills, they will lse 20 kg in weight in just 10 weeks.
2 D yu think the claims the advertisers make are true? Give reasns.
3 Hw culd yu check the advertiser’s claims t make sure they are true befre yu buy?
Using wrds and expressins
1 Cmplete the paragraph with wrds frm the bx.
At a cnference yesterday a __________ fr the Health Department, Mr Dennis Hall, ________ the audience that the gvernment wuld sn be passing laws t make all _______ advertising illegal. He said that sme cigarette advertisements were nt aimed at
______ audiences but instead ________ at children. He said the public culd n lnger ___ n the _________ f peple in advertising cmpanies t d the right thing. “The nly way t stp children taking up smking is t ___ cigarette advertising altgether and t _______ ur yung peple abut the dangers
f cigarette smke,” Mr Hall said. “The gvernment will als _______ a cmmittee t decide n suitable punishments fr any tbacc __________ that breaks the ban. We have already set up a ______ t pay the cmmittee fr their wrk and will nw search fr ______ peple t serve n the cmmittee.
1. 我沒(méi)法將我所有想帶的衣服都裝進(jìn)手提箱。( fit int)
2 Translate the sentences belw int English,using the wrds and expressin in brackets.
I culdn’t fit all the clthes I wanted t take int my suitcase.
2. 自從我在那位女主人的晚宴上打碎了一個(gè)昂貴的盤子后, 她就再也沒(méi)給我發(fā)過(guò)邀請(qǐng)信。( hstess; invitatin)
After I brke an expensive plate at her dinner party, the hstess never sent anther invitatin.
3. 找接線員請(qǐng)撥9。(dial) 4. 我的衣櫥里有很多上班穿的衣服,但是很少休閑裝。( casual; garment)
T cntact the peratr, please dial nine.
I have many garments in my wardrbe that I can wear t wrk, but few casualclthes.
5. 我非常愛(ài)我的狗,所以我并不在乎它摔斷腿帶來(lái)的醫(yī)療開(kāi)支。(expense)
I am very attached t my dg s I didn’tmind the medical expenses invlved when he/ she/ it brke his/ her/ its leg.
6. 當(dāng)我們聽(tīng)說(shuō)他被指控犯有故意殺人罪時(shí),我們都不敢相信自己的耳朵。(murder)7. 警察在市里所有的電臺(tái)廣播說(shuō)明了那個(gè)走失的孩子的模樣。(bradcast)
When we heard that he was accused fmurder, we culdn’t believe ur ears.
The plice bradcast a descriptin f themissing child n all the city’s radi statins.
8. 那家航空肥公司收了我額外的超重行李費(fèi)。(verweight) 9. 需要我把你的電視調(diào)到新的頻道嗎?(tune)
The airline charged me extra fr the verweight suitcase.
Wuld yu like me t tune yur televisin t the new channel?
3 Fill in each black with a wrd cntaining the same rt f the wrd chse frm the bx.
1. Althugh she was still busy wrking n a film, the ________ was __________ vice ____________ f the Mtin Picture Assciatin. Once the film was cmpleted, she dedicated her time t a cmmittee ___________ a cmplete ______ n smking in films.
2. Althugh Mr Black received an __________ t the party, he was unable t g because he had an ____________ that day in anther city. Hwever, he tld the hstess that he hped t be _______ t her next party.
3. The ______ has made several _______ errrs in cpying the dcument.
4. Susan has just had an ________ n her thrat and has cme thrugh it all right. She is expected t return t her jb as an _________ in a telecm cmpany in week’s time.
5. It is against the law t serve ________ drinks t teenagers.
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